Ad creatives from customer recordings

Turn customers into a source of new ad creatives

After a purchase or visit, the customer records a short clip and receives a code for the licence. Zaply edits it into a creative for ads, Reels, and the shop page.

You pay for generations, not a monthly subscription.

20 s
typical customer recording
3 formats
ready for mobile, YouTube, and Instagram
1 code
instant reward after the clip

01

The customer records

A private link opens on their phone. Three simple prompts. No app to install.

Consent is collected before the recording starts.

02

They get a reward

The discount code appears immediately, so the recording does not feel like unpaid work.

You decide when the code is issued: at once or after approval.

03

You get the creative

AI trims pauses, adds captions and your logo, then prepares a creative you can publish.

Nothing goes live until you approve it.

A sample of the video layout, not a customer recording.

Who it is for

Creatives from customers of a local business or shop

The link goes out after a visit or after an order is fulfilled. It reaches the customer you ask.

Restaurant

After the visit a guest records a short clip and gets a code for the next table.

Salon

After the appointment the client describes the service in their own words.

Local shop

After an in-store purchase the link and a code for the next purchase go out together.

Repair shop

After pickup the customer says what was done and gets a discount on the next job.

Hotel

After the stay a guest records on their phone. The code can apply to the next night.

Ecommerce

After fulfillment, WooCommerce, Shopify, or Shoper sends the recording link.

How it works

How a customer recording becomes a creative

The link goes out after a purchase or visit, to the customer you ask. A new creative goes out only after you approve it.

  1. 01

    Send the link after a purchase or visit

    Connect your shop or send the recording page yourself. The request arrives while the experience is still fresh.

  2. 02

    The customer records and receives a code

    A short, guided recording on their phone. The discount is the reason they finish it.

  3. 03

    Approve, then publish

    Watch the original, keep what you want to publish, and download versions ready for ads, Reels, and the site.

Comparison

Video, photo, and a text review

In Zaply the discount pays for a licence to the recording. It does not pay for a positive tone, and it is still due when you do not publish the video.

Text review

Short and easy to collect. Weak as an ad, because there is no face and no voice.

Photo

It shows the product or the place. You cannot hear the customer, and the frame is hard to run as a Reel.

Customer video

A face, a voice, and 9:16, 16:9, and 4:5 files. Ready for Reels, Shorts, TikTok, Meta ads, and the page.

Where the creatives work

One recording, several creatives.

Paid ads with real faces

Use customer footage in Meta and TikTok ads instead of stock or studio scripts.

Reels and Shorts without a content team

A steady stream of vertical videos from people who already bought from you.

Proof on the product page

Show a face and a voice at the moment of decision, not another row of stars.

A library you can reuse

Cut the same recording for seasons, landing pages, retargeting, and sales emails.

Built to be used in public

Trust is part of the product, not a footnote.

You approve first

Every video waits in your dashboard. Weak recordings stay private.

Consent is in the flow

The customer agrees to marketing use before they hit record.

Fits how you already sell

Works with WooCommerce, Shopify, and Shoper, or as a standalone link.

Pricing

You pay for generations.

There is no plan that renews every month. You buy a pack of finished videos. Unused generations on a paid plan stay for 6 months, and the next charge happens only after you use them.

Basic

29 EUR

20 generations

1.45 EUR per generation. Valid for 6 months.

Create account

Professional

Lowest price per video

49 EUR

50 generations

0.98 EUR per generation. Valid for 6 months.

Create account

Prices on this page are in EUR. Accounts billed in Poland pay the PLN list at checkout.

Full price list

Questions

Clear answers before you start.

See all questions

Start with the first creative from a customer.

Create an account, set your reward, and send the first recording link. No sales call required.

No card to start. You pay for generations, not a subscription.